Why Ethical? 

Because slavery stills exists and it's still wrong.

It is estimated that more than 75% of all clothing sold in the US was made in a sweatshop. Women are most affected by this because they make up 85% of the sweatshop workforce.

These women are forced to work 70 hours a week in unsafe working conditions. They constantly face abuse and are very likely to be victims of sexual assault. On average, they will make $200 per year.  Even worse, some of these women won't be paid at all because over 25 million women who are human trafficked end up working as slaves in these garment factories. 

  We believe that fashion shouldn't come at the cost of a woman's life or freedom and that's why all of our boutique clothing is fair trade.

 
Why Sustainable?

Because plastic is forever.

 Fast fashion is one of the world's largest pollutants. Designed to be thrown out after just a few wears, these clothes, made out of synthetic plastic fibers, are being sent to landfills at an alarming rate. Here, they break down into microplastics where they go on to poison sea-life, and contaminate our planet's water supply. 

That's why we carry a large selection of secondhand and upcycled clothing and accessories.

 We believe in the importance of keeping things in circulation and out of landfills and waterways.

 Why Women Owned?

The simple answer is because women belong in business.

 That's why all of our boutique items come to us from female creators, and women-owned businesses. 

 Why Clean Water?

784 million people worldwide lack access to clean drinking water.

It's so easy to take something as simple as washing your hands for granted, but this is a reality for so many worldwide. The water crisis takes a deep toll on women and girls. Without access to clean wells, they are forced to walk hours to find water for their families. This keeps young girls from attending school, and women from pursuing their dreams.

That's why we donate 10% of all profits to the non-profit, Charity:Water.